Yes. Here's the thing—the worse your heels are, the more dramatic your results will be.

We've had women with bleeding cracks for 10+ years see complete healing in two weeks. Patricia (you saw her photo above) had blood on her sheets every night. After 14 days, completely healed.

The 60% pharmaceutical-grade strength is specifically designed for severe, long-term cases. If your heels are "really bad," you'll probably see improvement in the first week.

Don't let how bad they are right now stop you from trying this. That's exactly who this works best for.

Great question—and we get this one a lot.

Three big differences:

1. STRENGTH: We use 60% pharmaceutical-grade urea. O'Keeffe's and Gold Bond use 2-10%. That's 6-30 times stronger.

2. THE SYSTEM: We remove the dead skin barrier FIRST (with the spray), then smooth the surface (with the buffer), THEN apply the high-strength cream. Drugstore creams just sit on top of dead skin and can't penetrate.

3. IT ACTUALLY LASTS: Drugstore creams make your heels feel soft for an hour, maybe two. Then you're rough again by bedtime. This actually restores what your skin lost, so the results last weeks—not hours.

That's why women who've used O'Keeffe's for years are switching to this and never going back.

Nope! Here's how it works:

First 14 days: Daily use. This is the intensive healing phase where you're rebuilding what broke down.

After that: Just 3 times per week to maintain. That's it.

Think of it like this—the first two weeks you're fixing the foundation. After that, you're just maintaining it. Way easier than daily creams that don't work or monthly pedicures.

And honestly? Five minutes, three times a week is nothing compared to driving to the salon every few weeks.

Not at all. Life happens—we get it.

For the first 14 days, try to use it daily for best results. But if you miss a day, don't stress. Just pick up where you left off the next day. It won't ruin your progress.

After the initial healing phase, you're only using it 3× per week anyway, so there's built-in flexibility.

This isn't one of those "if you skip a day you have to start over" things. Your heels will forgive you 😊

We can't give you medical advice (we're not doctors!), but here's what we can tell you:

The formula is gentle and dermatologist-tested. It's not harsh like those acid peel booties or aggressive scraping tools.

That said—if you have diabetes, neuropathy, circulation issues, or any open wounds, please check with your doctor before using any foot treatment. They know your specific health situation way better than we do.

We want you to be safe above everything else. Your doctor will tell you if this is right for you.

Here's what most women experience:

Days 1-3: Your heels will FEEL different. Softer, less tight. You'll notice when you wake up that they're not rough and dry like usual.

Days 4-7: You'll START TO SEE cracks closing. If you have painful cracks, the throbbing usually decreases around day 3-5. If you have bleeding cracks, they often stop bleeding around day 7.

Days 8-14: You'll SEE smooth, healthy heels. The cracks are closed. The thick calluses are soft. You can run your hand across your heel and it's smooth instead of catching on rough spots.

So—you'll feel it working within the first few days, but the full visual transformation takes about two weeks.

Yes, absolutely. Here's exactly how it works:

Use the complete system for 15 days. If your heels aren't noticeably softer, if you don't see cracks closing, if you can't feel a real difference—just email us at support@loosia.com.

We'll refund every penny. No return shipping (you don't send anything back). No restocking fees. No hoops to jump through.

And yes, you keep everything. The spray, the buffer, the cream, the carrying bag. All yours.

Why do we do this? Because only 2.7% of women ask for refunds. This actually works when you use it. We can take that risk because we know you'll see results.

The risk is 100% on us, not you.

For most women, about 2-3 months.

Here's why there's a range: During the first 14 days, you're using it daily (intensive healing phase), so you go through more product. After that, you switch to 3× per week (maintenance), and the products last longer.

If you're someone with really severe cracks who needs a bit more product during healing, you might be closer to 2 months. If your heels are in better shape to start, closer to 3 months.

Either way, at 2-3 months per system, you're looking at about $260/year. Compare that to monthly pedicures at $70 each ($840/year) that don't even last a week.

Yes—it's dermatologist-tested and designed to be gentle.

Unlike those harsh acid peel booties (that burn like crazy) or aggressive metal files (that tear up your skin), this works WITH your skin's natural biology instead of against it.

That said, everyone's skin is different. If you're concerned, you can always do a small patch test first—try it on a small area of your heel and see how your skin reacts before doing your whole foot.

Rosa (age 69, in the testimonials) has very sensitive skin that reacted badly to other treatments. She said this was gentle enough for her and actually worked.

But if you do have a reaction, that's what the 15-day guarantee is for. Just let us know and we'll refund you.

We always recommend checking with your doctor first if you're pregnant or breastfeeding, just to be safe.

The ingredients are topical (you're not ingesting anything), and the formula is gentle. But every pregnancy is different, so your OB will know what's best for your specific situation.

Better safe than sorry—just run it by your doctor first!

Absolutely. The climate doesn't change how your skin works biologically.

Whether you're in Arizona (hot and dry) or Florida (hot and humid), your skin still lost the ability to make Natural Moisturizing Factors after 50. That's what causes the cracks—not the climate.

This replaces what your skin lost, regardless of where you live.

(In fact, if you live somewhere hot, you probably want to wear sandals even MORE, so this will be life-changing for you!)

This works for that too.

The thick yellow/white buildup is dead skin that's accumulated because your skin can't shed it properly anymore. The spray (Step 1) dissolves that buildup—that's literally what it's designed to do.

You'll probably be shocked watching it rinse away in the shower. Years of buildup just... gone.

Then the buffer smooths what's left, and the cream restores your skin's ability to stay soft so new callus doesn't build up as thick or fast.

Barbara (age 67) had thick yellow calluses for years. After two weeks, her heels were smooth and pink instead of yellow. You can see her before/after photo above.

Yes! While it's designed specifically for heels, you can use it on any area with thick, dry, cracked skin.

Some women use it on their toes if they have calluses there. Some use it on the balls of their feet. Totally fine.

Just follow the same 3 steps: spray, buffer, cream. Your feet will thank you.

Absolutely not. If anything, this is EXACTLY for you.

The older we get, the less Natural Moisturizing Factors our skin produces. That's why cracked heels often get worse with age—it's not that you're doing something wrong, it's biology.

We've had women in their 70s and 80s see amazing results. Phyllis is 72 and said it's the best thing she's tried in decades. Eleanor is 71 and her heels look better than they have in 20 years.

Age doesn't matter. What matters is whether your skin lost the ability to stay soft on its own (which happens after 50). If that's you—whether you're 55 or 85—this will work.

Men can absolutely use it! Cracked heels don't discriminate by gender.

We market to women because statistically they're more likely to seek out solutions for foot care. But the product works the exact same way on men's feet.

If the man in your life has cracked heels, he can definitely use this. Several women have told us they bought it for their husbands and it worked great.

We don't recommend it. Using it more than directed won't make it work faster—it'll just waste product.

Your skin needs time to absorb and respond to the treatment. Doing it twice a day won't double the results, it'll just irritate your skin or use up your supply too quickly.

Stick to the protocol: daily for 14 days, then 3× per week. That's the schedule that works.

Same as the guarantee: 15 days to try it. If you don't like it for any reason (even if it's just "eh, not for me"), email us and we'll refund you in full.

You don't have to give us a reason. You don't have to ship anything back. You keep everything.

We want you to be happy. If you're not, we make it right. Simple as that.

Only through our website right now.

We know some people prefer buying in stores, but keeping it online lets us control quality, offer the guarantee, and keep costs lower (no retail markup).

Plus, it ships free to your door in 2 days—faster than most people make it to the store anyway!